That's only 1 million fewer than the number of people who watched Obama's speech. This is a good thing. That's 37 million people who saw a cynical, snarky, condescending woman who riled the base, caused a cheer of "Zero, Zero, Zero," got the menfolk out of their seats ready to drill here drill now, mocked community organizing and came across as harsh. I'm sure a lot of people loved it. They did need to rally those conservative types to the cause because they weren't buying McCain. I'm sure plenty more hated it.
I'm thinking backlash.