How the Great Schlep Was Born

The Great Schlep was born out of a need to encourage Jewish grandparents that they don't have to fear Obama because of his color. I love this idea because it tackles the race issue with love and humor. If you haven't seen the video, see it here. It's a must see. 

CNN: "I grew up with Jewish people and Italian people, but I never lived in a neighborhood that was black," she said. "Somebody said to me, 'What do you object to about him?' I said, well, truthfully, our colors are different."

Overcoming the prejudices of his grandparents' generation would be difficult, Bender realized. But he was not going to be alone.

Ari Wallach, co-executive director of Jews Vote, a Jewish advocacy group, also said he saw reluctance among some older, traditionally Democratic Jews to support Obama.

But Wallach said it wasn't just a question of race. He cited a months-long misleading Internet campaign that aimed to convince voters that Obama is a Muslim or that he would reverse the United States' policy of supporting Israel. Obama is Christian and says he backs a strong U.S.-Israel relationship.

"The older demographic particularly were being hit with tons and tons of Obama smear e-mails," Wallach said. "If you really want to talk to them in a way that will bring them over to the Obama side, you want to do it one to one, ideally with people they love. And grandparents love no one more than their grandkids."

And so the Great Schlep was born. The idea was that young, Jewish Democrats would flood Florida and convince their elders that voting for Obama was OK.

Bill Clinton Florida Rally Oct. 1

Video added below
Live streamed at cnn.com
Bill Clinton has two rallies Oct. 1

This Wednesday, October 1st, please join President Bill Clinton in Orlando, where he will talk about Barack's vision for creating the kind of change we need.

Change We Need Rally
with President Bill Clinton

University of Central Florida
Old Arena
North Gemini Blvd.
Orlando, FL

Wednesday, October 1st
Doors Open: 11:00 a.m.
Program Begins: 12:00 p.m.

The event is free and open to the public. Tickets are not required; however, am RSVP is strongly encouraged. Space is limited and is available on a first-come, first-served basis.

For security reasons, do not bring bags and please limit personal items. No signs or banners permitted.

This Wednesday, October 1st, please join President Bill Clinton in Fort Pierce, where he will talk about Barack's vision for creating the kind of change we need.

Change We Need Rally
with President Bill Clinton

Historic Downtown Fort Pierce
Marina Square
Between the Marina and the Library on Melody Lane
Fort Pierce, FL
Wednesday, October 1st
Doors Open: 2:00 p.m.
Program Begins: 2:45 p.m.

The event is free and open to the public. Tickets are not required; however, am RSVP is strongly encouraged. Space is limited and is available on a first-come, first-served basis.

For security reasons, do not bring bags and please limit personal items. No signs or banners permitted

Some fun while you wait. Obama is the "goodest."

Barack Obama is the Goodest Person

Sarah Silverman says Jews need to schlep to Florida and convince their elderly Jewish nannas to vote Obama, or threaten never to visit them again. "Barack Obama is the goodest person..." Barack Obama is the goodest person. That needs to be said more often.

This video is hilarious.