Rove Turns Pitch Man for U.S. Census

Could this be a sign that republicans are waking up to the fact that they're being swamped by the tea party?

In the U.S. Census Bureau spot, Rove, former President George W. Bush's senior political adviser, hearkens back to the Founding Fathers to make his case to send back the form by the end of April.
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The spot comes as some Republicans in Congress worry that conservatives may not return their forms as an act of demonstration against the government. Many conservative activists have cheered on such efforts and Rep. Michele Bachmann (R-Minn.) has stoked fears that the government could use the survey to intrusively gather information. The Hill