Ms. Rogers had appeared in another glossy magazine, posing in a White House garden in a borrowed $3,495 silk pleated dress and $110,000 diamond earrings. But if the image was jarring in a time of recession, Mr. Axelrod was as bothered by the words and her discussion of “the Obama brand” and her role in promoting it, according to people informed about the conversation.
“The president is a person, not a product,” he was said to tell her. “We shouldn’t be referring to him as a brand.” NYT
Friday, March 12, 2010
Axelrod: Obama is a Person Not a Product
Turns out that David Axelrod was one of those who didn't much like Desiree Rogers. She had a little too much fancy flair for Axelrod, who didn't like when she talked about the "Obama brand."
